Real Estate Investment Analysis Software for Agents and Investors
Good Investment helps you answer one question for every property: "Is this a good investment?" using neighborhood-level data, 10-year price forecasts, and clear investment scores — not vibes.
Built for real estate agents advising clients and investors evaluating their next purchase.
Real estate investing still relies on gut feelings
Most real estate investment decisions are still made using back-of-the-envelope math, spreadsheets that no one maintains, or rules of thumb that ignore local market conditions. Buyers ask, "Is this a good investment?" and get answers like "this neighborhood is up-and-coming" or "prices always go up here," without any supporting data.
That approach might work in a slow market. It breaks down when interest rates move, supply shifts, or different neighborhoods inside the same ZIP code grow at very different speeds.
- ✗Spreadsheets are hard to maintain and don't scale across properties.
- ✗National averages hide local risk and opportunity.
- ✗Most tools focus on home search, not investment analysis.
Good Investment exists to fix this problem: make rigorous, property-level investment analysis simple enough to use on every showing.
What is Good Investment?
Good Investment is an AI-powered real estate investment analysis platform that turns any residential property into a clear, data-driven investment profile. For each property, we combine decades of housing-market history with local economic trends to estimate expected returns and risk — then summarize everything in a single, intuitive investment score from 1 to 10.
For real estate agents
- Generate investment reports for every property you show.
- Offer clients a clear, objective view of risk and return.
- Stand out from other agents with institutional-grade analytics.
- Answer hard questions in seconds during a showing or buyer consult.
For individual investors
- Compare multiple properties on the same, standardized scale.
- See 10-year price forecasts and downside scenarios.
- Understand neighborhood risk, not just property-level features.
- Avoid overpaying by seeing how price compares to local value.
How Good Investment analyzes a property
Every report starts with the address, but the real work happens under the hood. Good Investment blends statistical forecasting, historical housing data, and local market indicators to estimate the likely investment performance of a property.
1. Ingest property details
We pull listing information — price, beds, baths, square footage, year built, and other property characteristics — and combine it with your own assumptions about down payment, financing, and holding period.
2. Map the property to its local market
The home is mapped down to the neighborhood level using tract and ZIP-code boundaries. We use historical price indices, rent data, and local economic trends to understand how similar homes have performed over time.
3. Forecast returns and risk
Our models simulate a range of possible futures for the property, from conservative to optimistic. We estimate expected annual return, downside scenarios, and how this property compares to nearby alternatives on a risk-adjusted basis.
4. Convert everything into an investment score
The results are rolled into a single 1–10 investment score that reflects both potential return and risk. A higher score means the property offers stronger risk-adjusted potential compared with similar homes in its market.
5. Explain the "why" behind the score
Each report includes plain-language commentary explaining why the score is high or low — market growth, property fundamentals, overpricing, or macroeconomic headwinds — so you can walk clients through the reasoning, not just a number.
Key features of Good Investment
Investment score (1–10)
A single, comparable score for every property so agents and investors can quickly see which homes are likely to be strong long-term investments and which are more speculative.
10-year price forecasts
Forward-looking estimates of price paths under different scenarios — paired with historical context so you can see how the local market has behaved over time.
Neighborhood-level analysis
Go beyond ZIP codes. Good Investment looks at micro-markets inside broader areas, capturing pockets of strength or weakness that averages miss.
Return and risk breakdown
See how much of the story is driven by local appreciation, purchase price vs. value, and property- specific characteristics, plus how sensitive the investment is to broader market shifts.
Side-by-side comparisons
Compare multiple properties on the same report view and quickly identify the best risk-adjusted option for a buyer or portfolio.
Exportable, client-ready reports
Share clean, professional investment summaries with clients or partners to document your analysis and make decisions together.
Why real estate agents use Good Investment
Clients increasingly expect data, not just opinions. Good Investment gives you the tools to have confident, investment-focused conversations without becoming a full-time analyst.
- Offer a premium "investor-grade" experience to every buyer.
- Differentiate your brand with objective, transparent analysis.
- Use reports during buyer consultations, listing presentations, and follow-ups.
- Help clients avoid regrettable purchases by highlighting downside risk.
Instead of telling buyers that a neighborhood is a "great investment," you can show them why — or why not — in a single page.
Why individual investors use Good Investment
Whether you're buying your first rental or adding to an existing portfolio, it's hard to compare properties across different cities, neighborhoods, and price points. Good Investment standardizes the analysis so you can compare apples to apples.
- Quickly screen potential deals before spending time on deep underwriting.
- See how much you might be overpaying relative to local market value.
- Understand downside risk before committing capital.
- Use the investment score as one input alongside your own cash-flow models.
How Good Investment compares to other tools
| Home search sites | Spreadsheets | Good Investment | |
|---|---|---|---|
| Focus | Finding listings | Manual deal analysis | Investment analysis for every property |
| Local market history | Limited or high-level | Requires custom data work | Built-in neighborhood and ZIP-level trends |
| Ease of use | Very easy | Can be complex and error-prone | As simple as entering an address |
| Risk & downside visibility | Little to none | Depends on model sophistication | Explicit downside scenarios and risk factors |
| Standardized scoring | None | Custom per user | Consistent 1–10 investment score |
Frequently asked questions
Does Good Investment provide financial or investment advice?
No. Good Investment is an educational and analytical tool. We provide forecasts, historical context, and standardized investment scores based on available data and model assumptions, but we do not provide personalized financial, tax, or investment advice. All decisions remain your responsibility.
What types of properties does Good Investment support?
Good Investment focuses on residential properties — primarily single-family homes, townhomes, and small multi-unit buildings. Our goal is to make it easy to evaluate the long-term investment potential of the homes most people actually buy.
How accurate are the forecasts?
All forecasts are inherently uncertain. Our models are trained on historical housing-market data and economic trends, and they are designed to capture a range of plausible outcomes rather than a single precise prediction. We emphasize transparency around downside risk so you can plan for a spectrum of scenarios instead of relying on a single best guess.
Can I use Good Investment with my own clients?
Yes. Many agents use Good Investment as part of their buyer consultations and listing presentations. Reports can be shared directly with clients to help them understand the long-term implications of a purchase, compare neighborhoods, and make more confident decisions.
How does pricing work?
Good Investment offers subscription plans for real estate agents and flexible options for individual investors. Agents can generate investment reports across their entire pipeline, while investors can purchase report packs or subscriptions depending on how frequently they analyze deals. Visit our pricing page for current details.
Start answering "Is this a good investment?" with numbers, not vibes.
Give yourself — and your clients — the confidence that comes from clear, consistent, data-driven investment analysis on every property you consider.
No long-term commitment. Explore the platform, run reports, and see how Good Investment fits into your workflow.
Disclaimer: Good Investment is an educational analytics platform and does not provide personalized financial, tax, or investment advice. Forecasts and scores are based on historical data and model assumptions and may not reflect future performance. Always perform your own due diligence and consult qualified professionals before making investment decisions.